Lush's Environmentally-Friendly Pop-Up Cafe Is About So Much More Than Coffee

#CarrytheCup

Excess waste is a huge problem. So big, in fact, that a Planet Zero report found that 55 billion single-use coffee cups are thrown away each year. And it's no secret we have a plastic problem, too. Thankfully, some food retailers are making an effort to reduce their plastic waste —  McDonald's announced it's replacing plastic straws with paper, and Starbucks pledged to remove plastic straws by 2020 — but we still have far to go. 

To help lead the change, beauty brand Lush launched a "fake" coffee shop in London with Change Please, a social enterprise that trains people experiencing homelessness to be baristas. 

People who bring a reusable coffee cup to the pop-up shop will get free coffee, iced coffee or tea.

Courtesy of Lush
Courtesy of Lush

The Lush x Change Please coffee pop-up will be open from 7 a.m. to 3 p.m. (excluding weekends) from August 14 to September 7.

People who don't have a reusable cup can become involved in the #carrythecup movement by purchasing a limited-edition Lush reusable coffee cup. Each one has been made out of six used cups.

Courtesy of Lush
Courtesy of Lush

Lush reports that the pop-up will be about more than serving coffee in an environmentally friendly way, as it is also meant to be an "inspirational space" with walls decorated with facts and tips on how people can easily reduce plastic consumption in their lives.

"By transforming our front exhibition space into a friendly coffee shop, we want to invite London locals and visitors inside for a free cup of coffee (or tea) and an informative discussion on how to ditch the single-use coffee cup, and learn to #carrythecup," Lush SoHo Studio Manager Michael O'Brien said in a press release,

The coffee pop-up is part of Lush's long history of trying to reduce plastic usage. Since the brand launched, it has sought to reduce plastic usage in packaging and packing materials. In June, the brand made history with the world's first "naked" shop which didn't feature any plastic.

Cover image via  Vagengeim I Shutterstock

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