This week, actress and singer Keke Palmer released a video for her new song "Reverse Psychology." The track features a role reversal similar to Beyoncé's "If I Were a Boy," in which Palmer asks her cheating boyfriend how he would feel if she used the same excuses.
"What if I told you I was out loving another man?" she sings in the chorus. "What if I told you it didn't mean a thing? / What if I told you that I loved you so, but these hoes, I can't let go? / Could you handle all the things that you told me? / How about some reverse psychology?"
The video features Palmer dancing with a group of women wearing masculine clothing.
Later, she throws her boyfriend's words back at him.
"Why do you expect to be forgiven because you're a man?" Palmer wonders in the song. "Are your excuses worth much more?"
Unfortunately, all too often society answers yes.
"Reverse Psychology" highlights a common double standard that shames women for their sexuality while excusing or even praising the same behavior in men. Earlier this year, singer Ariana Grande pointed out how unfair it is to "rave about how sexy a male artist looks with his shirt off" while criticizing female artists who show skin.
Similarly, male infidelity is frequently tolerated as the expected norm. As The Root argues, "There's a 'boys will be boys' outlook that stems from the idea that monogamy is just not natural for men." Women, on the other hand, "are perceived to be naturally faithful and expected to be faithful."
As Palmer and others continue to point out, it's about time we start holding men and women to the same standard — both in and out of relationships.
Watch the full "Reverse Psychology" video below: