Men Try Makeup For The First Time And Transform Into Beautiful Women

They look so purdy

These five men have never tried cosmetics before, but when they go under the brushes of professional makeup artists, they transform into completely different-looking people. 

Watch the video to see the results. 

"Makeup is gendered," says one participant. "I think beauty is gendered too. It's a window into a woman's daily routine, or you know, what people expect." 

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