Can we all just agree, once and for all, that freckles are gorgeous? There are even start-ups offering makeup products that give you a temporary "freckled face" look, because there's no shame in having freckles.
But Match.com, an online dating service, seems to have missed the memo. Its latest ad campaign that appeared on the London Underground suggests freckles are somehow imperfect.
"If you don't like your imperfections, someone else will," it says on this Match.com poster.
Needless to say, people on the Internet were not cool with the statement. Scroll down to see some of our favorite responses below.
"Sorry but isn't judging people on skin pigmentation universally regarded as a dickish move?" the Post-it notes read.
Match.com is currently speaking with its partners to have the offensive poster removed from the London Underground, Mashable reports.
What do you guys think of the ad? Let us know in the comments.