In 2003, the Black Eyed Peas spoke out against hate in their Grammy-nominated single "Where Is the Love?" Today, 13 years after the song's release, the message is just as relevant. That's why the group recently came together to record a new version featuring celebrities such as Justin Timberlake and Mary J. Blige.
In a video interview with ATTN:, group members will.i.am, Taboo and apl.de.ap shared that they decided to revisit the song after seeing recent news of gun violence, terrorism and police brutality in cities around the world.
"I remember when the attack in Paris happened," will.i.am explains, "people would say, 'We need "Where Is the Love?" again.' And then Belgium happened, and then Turkey, and then Orlando, and then Philando (Castile), and Alton (Sterling) before him, and then Dallas. Everyone was calling on us, like, 'We need that song again.' "
The group seeks to inspire millennials to strive for change.
"You gotta do your part in whatever capacity," says Taboo, "because you're representing your generation."
"I hope this song inspires the millennials to go all out," adds will.i.am. "Scream from the tallest mountain. Care like your freedom depends on it. Pay attention like that is at risk."
They're joined in the new recording by Fergie, as well Justin Timberlake, who was featured on the original song. Several more artists also lend their voices, including Mary J. Blige, Diddy, Jessie J, Usher, A$AP Rocky, Andra Day, Nicole Scherzinger, and The Game. A 40-member children's choir is also featured.
The accompanying music video includes more stars like Kendall Jenner, Lance Bass, Vanessa Hudgens, Connie Britton, and Quincy Jones. Images of worldwide tragedy and political tension are displayed throughout the video, and people who have been affected by recent violence — such as Sandra Sterling, aunt of Alton Sterling, and Valerie Castile, mother of Philando Castile — also make appearances.
The new song and video are part of a #WHERESTHELOVE campaign to end violence around the world. Proceeds will go to the i.am.angel Foundation, will.i.am's nonprofit organization that supports educational programs and college scholarships. In association with Esri, the foundation has also launched a Story Map that tracks struggling neighborhoods around the country.
Check out the music video below:
(H/T: Rolling Stone)